The platform built for what AI cites next.
GuestPosts started in 2012 as a guest-posting service. We rebuilt the platform from the ground up for the generative engine era — measuring, placing, and tracking the citations that decide what AI says about your brand.
From backlinks to AI citations.
We saw the shift before most. Here's how we got here.
2012
Founded as a guest-posting service
Helped early-stage brands place editorial features on niche publications. Built relationships with hundreds of editors across categories.
2018
Curated to premium publications only
Removed thousands of low-authority sites. Focused exclusively on the publications AI search engines were starting to reference.
2024
Saw the shift to generative answers
ChatGPT, Perplexity, Claude and Gemini began synthesizing answers from trusted publications — not ranking pages. Brand visibility moved from SEO to GEO.
2026
Rebuilt as a GEO platform
Launched the AI Visibility Score, the curated Authority Placements catalog, and GEO Campaigns — engineered to make brands citable by every major AI engine.
Four principles that shape the platform.
Authority over volume
We removed thousands of low-quality sites. What remains are publications AI engines actually cite — Forbes, TechCrunch, Entrepreneur, Business Insider — not directory spam.
Measurement over assumption
Every campaign is benchmarked against your AI Visibility Score. We track which engines cite you, on which queries, in which positions — and where your competitors take your spot.
Editorial over advertorial
Story-led pitches that publications want to publish. No paid placements masquerading as editorial. Every byline is real journalism with a real angle.
Built for AI engines, not algorithms
Backlinks made sense in 2010. Today, AI engines synthesize answers from sources they trust. Everything we do is engineered for that reality.
The AI era of brand building
Become discoverable
where AI looks for answers.
Build the authority signals AI engines trust and become the brand they cite. Book a strategy call to map your path to AI visibility.
No commitment · Strategy tailored to your brand